Your guide to the world of video games, interactive entertainment, and immersive technology
Your guide to the world of video games, interactive entertainment, and immersive technology
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WHAT WE DO
Our mission is to help you harness the power of play. Whether you’re a brand developing your games strategy, a storyteller adapting a hit title, or a games studio looking to reach new audiences, we help clients navigate and embrace the world of video games, interactive entertainment, and immersive technology. At Playwell, we use our world-leading expertise to shape strategy, facilitate partnerships, demystify the industry, and help you authentically engage audiences.
OUR SERVICES
Consulting, strategy and creative advisory
Playwell specialises in strategic insights, creative guidance, and expert advisory, empowering you to navigate the dynamic video game industry landscape effectively and authentically.
Education, advocacy and exploration
Looking to foster understanding? We can decode gaming culture, advocate for strategic integration, and apply valuable learnings from video game audiences to generate engagement for your brand.
Media, production and communications
Whether you need a corporate host on behalf of your brand, the training to confidently represent yourself in media, or advice on how to reach gaming audiences, we can deliver your message.
OUR CLIENTS INCLUDE
OUR FOUNDER
Elle Osili-Wood
A veteran of both the games and entertainment industries, Elle Osili-Wood has been called “one of the most influential women in games” by Google, as well as named a BAFTA Breakthrough for her work in television. Elle’s leading expertise in video games, and video game audiences, has seen her invited to speak to the UK Parliament and Oxford University, as well as provide consultancy on the video games industry for some of the world’s most valuable brands, including Adidas, McDonald’s, and the BBC. In addition, her on-screen career in games, presenting for brands like PlayStation and Xbox, as well as twice hosting the BAFTA Games Awards, has seen her described as “one of the most recognisable faces in games.”
